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Washington Post Story on SACC
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Sikhs Find New Way to Network With Own Chamber of Commerce

Washington Post; Monday, January 12, 2009; Page D02

PORTRAITTraditionally, networking in the Washington area Sikh community has been centered around religious activities. Lakhinder Vorha, president and chief executive of the new Sikh Chamber of Commerce, aims to change that.

The chamber, which launched in December, plans to announce itself with a party coinciding with the inauguration of President-elect Barack Obama, Vorha said. It's designed to bring together members of the Sikh Indian religious minority.

"Because of the economy taking the turn that it did and the change in the White House, many Sikhs are feeling that to deal with the realities of today they can no longer just go run the store, lock it up and go home," said Vorha, executive director of a news portal for local Sikhs, http://Sikhcommunitycenter.org, and founder of the new chamber. ''They've got to be involved."

He is inviting doctors, lawyers and other professionals to the group, but the chamber also will be reaching out to tech entrepreneurs, bookstore owners, printing companies, and public relations and other firms, he said. He has heard from Sikhs who are home builders and in the construction field who are looking for ways to network in new industries.

"We want to create a place where business people can come, meet others and bounce ideas around," he said.

The group will host the Sikh Inaugural Ball on Jan. 20 at the Ascot Indian Restaurant, just a few blocks from the White House. The event will be a fundraiser to help get the organization off the ground, Vorha said. Tickets are $150 to $250. Order Here

"Even when times are so tough, more and more new people want to get into business. I've got at least 20 business cards on my desk from people who started companies in the last six to eight weeks," he said. "We have been very proud of our culture, but we cannot function in isolation. From a commerce standpoint, a lot of people are getting into new areas that they don't know a lot about, so it's important that we network."

-- Anita Huslin

See other coverage of the Sikh Inaugural Ball here.

 
Washingon Post Starts Series on Indian Americans and Sikh Inaugural Ball
News - Latest
FACES IN THE CROWD

For Indian American, Inauguration Marks Full Passage Into U.S. Life

gulshan-gachoke

By N.C. Aizenman
Washington Post Staff Writer
Monday, January 12, 2009; Page B04

In less than a week, people from across the country will start arriving for the inauguration of America's first black president. Who are these people? In their stories is a portrait of a nation. One in a series.

When a Barack Obama campaign volunteer offered to help Gulshan Gachoke attend the Sikh Inaugural Ball in Washington, her response was: What is an inaugural ball?

Although it has been more than 30 years since Gachoke and her husband left their village in India's Punjab province for Northern California -- and 18 years since she became a U.S. citizen -- the 63-year-old speaks halting English, doesn't know how to use the Internet and almost never ventures beyond her Fremont neighborhood's Indian shops, lest someone mistake her for a Muslim and insult her.

But after a volunteer, Reena Johar, who shares Gachoke's Sikh religion, explained that the ball will be the first-ever inaugural gala sponsored by Indian Americans, Gachoke eagerly signed on.

"I think the moment is going to be holy, because this man is good," she said.

Indeed, rather than donning one of the red or pink "chunnis" -- or head veils -- that Sikh women favor for parties, Gachoke plans to wear saffron, a color normally reserved for important religious ceremonies. And instead of flying from California to Washington, Gachoke and several dozen members of her Sikh temple in San Jose will be making the journey by chartered bus, stopping at temples along the way in the manner of a religious pilgrimage.

Like many of the tens of thousands of Punjabi farmers who arrived in California in the early 1980s with limited education and even less money, Gachoke and her husband have achieved remarkable economic success. Where once Gachoke worked in motels and sold her jewelry to make ends meet, today she and her husband own their house and have helped one son become a doctor and another a lawyer.

Yet until now, Gachoke's participation in U.S. political life was largely limited to applauding politely -- and uncomprehendingly -- when candidates stopped by her temple to deliver a speech in rapid-fire English. For a while, she didn't bother voting, convinced that Al Gore's loss to George W. Bush in the disputed 2000 election meant the U.S. voting system was rigged.

Then, in July, Gachoke heard Johar make a presentation about Obama's platform in their native language of Punjabi. Gachoke liked what the Democratic candidate had to say about health care and felt he could be trusted.

But more than anything, she was drawn by the sense that she shared something fundamental in common with the young man whose skin color was so close to her own that Gachoke initially thought he might be Indian.

"He is one of us, you know," she said. "He feels the pain."

She said she hopes Obama's presidency will lead to greater racial harmony across the country. But his election has clearly already made a difference in her own life: "Now," she said, "I feel I can call this country my home."

 

 
Grand Opening and Launch
News - Latest

Message from our President

You are cordially invited to the Grand Opening & Launch of The Sikh American Chamber of Commerce on January 20, 2008 from 7:00 p.m. - 1:00 a.m. at Ascot India Restaurant as part of the first-ever Sikh Inaugural Ball.

 


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